Why Do You Need Business Coaching?


coaching1As the owner of your business, you are the driver.

Your business is merely a vehicle to help you achieve your goals, provide freedom to do what you want and secure the wealth you need to support your family.

Your financial statements are the key drivers (such as fuel, engine temperature, tire pressure etc.) that tell you exactly where you are at and what it’s going to take to get you to where you want to be.

So Then, Why Do You Need Business Coaching?

Business coaching is your navigation and dashboard –  to help you read the key financial drivers and guide your business safely, predictably and profitably to your goals:

Business coaching is vital to help you achieve:

  • Clarity on where you are going and the focus to do only the things that will boost your bottom line,
  • Guidance and support to choose the most cost-efficient, best and safest route forward, and
  • Accountability and measurement to ensure are on the right path and communicating the best targets to your team.

A large percentage of businesses either go under or fail to provide the owner with a fair and consistent income/return for all the hard work and capital invested.  Even though you may think that you need business coaching to attract more customers and close more sales, lack of customers is rarely the reason that businesses underperform.  In fact, more businesses go under (or get into trouble) due to lack of cash flow, than any other single reason.  And cash flow issues can often be fixed cheaply and easily without spending more and more money on sales or marketing.  That is why it is so critical to find the right person who can help you identify the problems quickly. Business coaching is not a cost – it is an investment in your future and it can actually help you avoid wasting money on strategies and tactics that will not impact your bottom line positively this month!

Proper planning and financial acumen are the keys to keeping your business on track towards your desired outcomes.  Business coaching can provide you with a solid basis to evaluate what your financial statements are trying to tell you about the health of your business, what questions you need to ask, which decisions need to be made right now to guide you in the right direction and what it is going to take for you to step up as a leader and start making better (more profitable) decisions.

Do You Really Need Business Coaching?

If you are just starting out, business coaching can help you avoid costly errors, free up time so that you can focus on tasks that generate the most value for your business and help you get the results that you want quicker.  If you’ve been in business for awhile, business coaching can help you achieve profitable growth this year, challenge you to set/achieve loftier targets, expand your leadership and financial acumen, evaluate new business opportunities and plan your exit strategy. Even if you already consider yourself successful, business coaching can help you to step back and look at your business from a new perspective, put solid systems in place so that your venture runs smoothly without you and is more valuable to a prospective purchaser and ensure you have the right strategic plans in place to guard against a downturn.

ImagineeringNow
About The Author
Rhondalynn's life changed forever after the loss of her mother due to a senseless tragedy in 1992. She decided that despite her formal training and a promising career as a lawyer and chartered accountant, she wanted to do something more. So despite the fact she had already invested 10 years of her adult life in university and articling, she did the unthinkable. She left her high paid job as Commercial Manager for one of the largest corporations in the country, she re-trained herself in the sciences of the mind and she discovered a passion for writing and sharing her knowledge with business owners and executives. Rhondalynn has distilled the secrets to business success - that she learned from her life experience and working in GM level roles with Price Waterhouse Coopers, Max Factor, Village Cinemas, and Coles Group Ltd. - and produced a simple step-by-step process that you can apply to your business to boost your sales and bottom line. Rhondalynn can help you put strategies in place to grow your bottom line and ensure that your customers would never think of going elsewhere. She is the leading expert on harnessing the power of your brain and using it to improve your financial results in business. Rhondalynn is the author of On The Shoulders of Giants, Imagineering Your Destiny, Sobre Hombros deGigantes, Financial Foreplay, and Sales Seduction. She has appeared on CNN, Bnet/CBS, Channel 7, Channel 9, Kochie's Business Builders and 3AW, and writes for Yahoo, MYOB, Fast Thinking, Sunday Life, Dynamic Business, Business Spectator and Australian Retailer.

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