ShareTweet It is critical, particularly during challenging economic times, that business owners recognize their employees for all their hard work. If you can reaffirm and re-enforce your team members’ value and contribution while your organization is coping with the global downturn, you stand a better chance of retaining your best people when the economy turns...
Read MoreShareTweet John Wannamaker may not be a household name but he opened the first department store in Philadelphia in the late 1800’s and is believed to be the inventor of the price tag and the seasonal sale. He was the first retailer to place a half-page newspaper ad, and also the first full-page ad five years later. He is widely considered to be one of the fore-fathers...
Read MoreShareTweet What would it be worth to you if never had to worry again about competing based on price alone? If your customers keep asking you for a better price, I am going to show you how to get the price that you deserve and close more sales. We now know there are 3 distinct parts of the brain and each one of them has a different function. However, only 1 of them is...
Read MoreShareTweet Today I want to share with you 2 things that you should never do/include in your sales or marketing message, if you want to get more customers to your business. To prove my point, I’m going to share with you two examples of what NOT to do. I saw a billboard recently on a major freeway. It read “Texting While Driving KILLS”. Then down below in fine...
Read MoreShareTweet If you’re in business, one of the most important questions that you must be asking yourself is “what is the best way to grow your business?” How can you take what you have, expand on it but keep your costs as low as possible? Fortunately, history has given us plenty of good examples of how NOT to do this. Perhaps the best of these happened in...
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