How can an online service that only lets you write 140 characters per message be worth using to build your business or further your career? After all, it seems to be full of MLM marketers, life coaches and people who are only too happy to tell you exactly what they are doing, every 10 minutes of their day! 

Twitter can be a powerful way to make connections, get feedback, test headlines and put your finger on the pulse of what is hot in your industry – in fact, Twitter can be an asset if used for good, not evil.  Indulge me for a moment while I highlight some very useful strategies that will make your online efforts simply Twitterific.

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