Blind faith can be a wonderful thing if you’re buying a lottery ticket, but  it can be dangerous if you are relying on it to operate your business  safely.

Closing your eyes to the financial reality of where you are at and letting  your business run itself — without clear key performance indicators from your financials (KPIs) and a  business plan — is asking for trouble.

Your financials are the engine that drives your business forward. Your  financial statements — and the KPIs you glean from them — serve as the dashboard that lets  you know if you are heading in the right direction. Ignoring the gauges and  warning lights in your financials is akin to sitting back and simply waiting for the inevitable crash  to happen in your business.

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